Scene Logo

Grocery and more coming soon to Scene+

Scotiabank®* and Cineplex® are thrilled to welcome Empire Company Limited as a co-owner of Scene+TM*. Scene+ provides over 10 million members with the flexibility to earn and redeem points how they want for things like banking, movies, entertainment, dining, travel, shopping and soon, grocery.  

Starting in Atlantic Canada in August 2022, followed by Western Canada, Ontario, and Quebec throughout 2022 and early 2023, Empire will rollout Scene+ across its family of brands including Sobeys, Safeway, Foodland, IGA, FreshCo, Chalo! FreshCo, Voilà by Sobeys/Safeway/IGA, Needs, Thrifty Foods, IGA West, Les Marchés Tradition, Rachelle Béry, Lawtons Drugs, Co-Op, and its liquor stores in Western Canada. 

The addition of Empire to the Scene+ program will create a uniquely flexible loyalty program for Canadians, giving them options to earn and redeem points on nearly all their daily purchases. Scotiabank customers will be able to earn points faster at participating Empire banners by using their Scene+ membership and purchasing with an eligible Scotiabank Scene+ debit or credit card.


sceneplus icon

Scene+ makes every experience more rewarding.

Scene+ is our enhanced rewards program that allows members to earn and redeem points for travel, shopping, dining and more.