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Scotiabank Launches Contest “Turn Your Bills into Cash”

June 01, 2017 – Strong in its commitment to continue offering its customers excellent and quality service, Scotiabank has launched its new Alternate Channels campaign, “Turn Your Bills into Cash.” With this initiative, Scotiabank will hold a sweepstakes in which participants can earn up to $1,000 in cash!

“Aware that technology has become the protagonist of our lives, we recognize the need to keep up with the technological advances and always offer a modern and agile experience. This time we are rewarding our customers for making payments through two of our most important alternative channels, thus encouraging the use of these convenient tools that allow us to save time, "said Denis Vaz, Vice President and Country Head, Scotiabank U.S. Caribbean.

From June 01, 2017 through September 30, 2017, customers who pay their auto loan, credit card, personal loan, or any of their debts registered through Scotia Online or Scotia Mobile during the campaign period will be automatically entered to win 10 prizes totalling $500 each or 5 grand prizes of $1,000 each at the end of the campaign.

"At Scotiabank we continue to improve and transform our platforms to offer our customers all the alternatives that make their banking experience one that meets and exceeds all their needs and expectations, allowing them to manage their accounts and finances remotely, 24/7," said Ricardo Domenech, Vice President of Retail Banking.

"We remain committed to our customers, placing tools at their disposal that give them the opportunity to achieve their financial goals, and above all, save time. With an investment of approximately $80,000, the launch of "Turn Your Bills into Cash" is an advertising campaign, that includes traditional and non-traditional media, educational promotions, branch labelling, social networking, digital media, among others, "concluded Michelle Pérez, Vice President and Head of Marketing.

To learn more about this campaign and other products and services, visit, call the Contact Center at 1-877-766-4999, 24 hours a day, 7 days a week, or visit your local branch.

About Scotiabank
Scotiabank is Canada's international bank and a leading financial services provider in North America, Latin America, the Caribbean and Central America, and Asia-Pacific. We are dedicated to helping our 23 million customers become better off through a broad range of advice, products and services, including personal and commercial banking, wealth management and private banking, corporate and investment banking, and capital markets. With a team of more than 88,000 employees and assets of $887 billion (as at January 31, 2017), Scotiabank trades on the Toronto (TSX: BNS) and New York Exchanges (NYSE: BNS). For more information, please visit and follow us on Twitter @ScotiabankViews

Christine N. Lee
Marketing Officer
(340) 715-9634

Michelle Pérez
VP & Head of Marketing
(787) 474.5030